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Middle East Franchising Services
  About us

It is very difficult to sum up our profile in one or even several pages. The massive experiences of our 5 executive partners are uniquely diversified on the local and worldwide level, with each one coming from different background.

It spans from a long franchising experiences to marketing, advertising, world financial markets, investment, retail, and world media.
More importantly, we have tied a worldwide partnership network with the most prominent franchising consultants around the world.
We will do our best to reach for any expertise anywhere in the world to provide the most professional advice.

Faisal Alrasheed  (Chairman)
  • More than 25 years of entrepreneurial experience, building his business empire. This has equipped him with a massive diversified experience; from investment, retail, marketing, advertising, manufacturing and a wealth of management throughout the GCC and many parts of the world.
  • His business empire (Alrasheed Group) works in 5 deferent sectors. It includes Alnasser Sports Centre, the biggest sports wears and retail chain network in Kuwait with 47 branches in Kuwait alone. It is in the initial stage to be franchised worldwide.
  • His group also includes a business development consultancy company and marketing & advertising company.
  • His Group is the master franchisee for many international sports wears brands in Kuwait & GCC.
  • Massive close contacts and business relations with the major players in the GCC & many parts of the world.
Fadil Alnassar  (Managing Director)
  • Business innovator & Master Franchisee for few international companies in Middle East.
  • University degree - London Kingston University in computer Science (IT & Business).
  • Has taken a leading consultation role in the international company, Accenture and a consultant role in system development for the telecommunication giant, Vodafone.
  • Considerable experience in car trade and other trades & private investment.
  • He was part of a successful team to deliver an innovative business solution by implementing a new Microsoft technology called ‘CCF’, considered as the first project to implement such technology in Europe.
  • Identifying international franchise concepts and brands to be franchised in the Middle East.
  • Massive contacts and business relations with major players in the GCC & franchising consultants around the world.
Mohammed Alnassar  (PR & Regional Operation Director)
  • Business innovator & Master Franchisee for few international companies in Middle East.
  • More than 4 years experience in airlines and tourism industry, including working as a senior passenger service coordinator for 'Virgin Atlantic’.
  • Was part of the revenue generating team at 'Virgin Atlantic’; helping the company to develop some internal projects to increase revenue by up selling upgrade tickets and customer service developments.
  • Considerable experience in car trade and other trades & private investment.
  • Massive contacts and business relations with major players in the GCC and many other parts of the Middle East & UK.
Salam Sarhan  (International Franchising Director)
  • World financial markets Analyst, Commentator, presenter & Producer on few leading TV channels; including Alarabiya TV, Aljazeera TV, BBC and Decision Makers TV for more than 12 years.
  • Professional writer on many topics, including economics, business and world financial markets in many leading Arabic and international publications.
  • University degree in economics.
  • Has taken part in many feasibility studies, business consultations, and franchising strategies.
  • Taken part in numerous seminars & conferences on many issues, including; investment tools & franchising. Beside many business courses on many topics, including, investment, franchising & financial instruments.
  • Massive contacts with major players in the Middle East markets, world financial markets, world media & franchising consultants around the world.
  • Identifying international franchise concepts and brands to be franchised in the Middle East.